I heard that phrase from a creative director once when I was showing him my portfolio. It was one of the best feedbacks I received in my life because it gave me a clear direction of what to improve. Since then, typography and letterings have become a great passion and one of the best weapons in my arsenal and a way I like to exercise new type concepts is with posters. And yes, all the phrases in these posters are from Michael Bublé songs. For me, he is the modern Frank Sinatra. Judge me.